​Wüf's Moto

As we are sure you've noticed the word Holistic... What is this? The actual WORD holistic means if something isn't healthy and balanced both physically and mentally/emotionally, and even spiritually, then it is losing some of the life quality that it could have. So to us, it's very Important for the dog's is our care to be treated holistically. Meaning they leave our care feeling as good as they look, and they are happy and healthy. They may be a little tired and want to rest their eyes from the relaxing day at the spa though, this is totally normal. Holistic grooming wasn't created to make grooming look more "alluring" to the pet parent. It was created out of necessity in our industry to help provide the dogs and the owners with what they deserve. Dogs deserve a better level of care that we feel that we, as a pet professional, have a duty to provide. One could also call holistic grooming, integrative grooming. Much like there are integrative health professionals or doctors, we are providing a service that your pet really needs. No more loud and toxic salons. No more kennels or car rides. Wuf wants so much more for your doggo, we want more for you, and we want more for us. This industry means the absolute world to us, and we aim to change how our industry is seen and want to be the voice for the dogs and for the groomers such as Erin who care and want better. Grooming with kindness is what we do! 

                Dogs speak in energy, they cannot speak as we can. Erin is an empath and can feel the energy of others, especially animals. This means that she connects to each and every dog that she grooms on an energetic level and speak to them and keep them calm and they know that they are safe with her. This may sound "Woo Woo" or strange to you, but we promise once your dog gets to know us, we will be their new best friend. All this means is that we wholeheartedly care about each and every dog that we groom and want to do better for the grooming industry. We know that the grooming experience can be a little stressful for some dogs, so we are able to tap into them and make it a more enjoyable experience for all.

                Erin is also a certified Reiki 1 Practitioner. Reiki is an ancient form of energy healing. Often referred to as healing hands, in which a universal energy is said to be transferred through the palms of me, the practitioner, to the dog that she is working on in order to encourage emotional or physical healing. This energy work is beneficial to dogs with anxiety, high stress levels, senior dogs with ailments, or really any dog. All dogs can benefit from this healing energy. When Erin got attuned and certified to be a Reiki practitioner, she literally did it just for the dogs in her care. That is how passionate she is about dogs and their well being. The best part about her being attuned to Reiki is that she can put Reiki energy into objects. This means that all of Wuf's products, such as our shampoos, conditioners, tools, everything that will touch your dog is "vibrating" with Reiki flow/energy. Because of this, most of the dogs that leave our care will "knock out" after their spa day with us. Their owners will usually text us and let us know how relaxed their dogs are. This is very normal and one of our most favorite things about what we do. Erin loves being able to give your dogs peace.